Best NFT Pricing Strategy: How to set the prices for your NFTs?


NFTs are auctioned or priced. To raise the NFT's floor price, creators must continuously sell. By March 2021, nonfungible token (NFT) marketplaces had $550 million in lifetime traded volume. Collectibles, artwork, video game characters, virtual world objects, and digital sports can all be NFTs. NFT ownership is registered on an Ethereum blockchain. Selling this digital asset will transfer ownership and record the bitcoin payment on the blockchain.

NFTs are not cryptocurrencies. NFTs are valued because they are nonfungible, unlike cryptocurrencies and fiat money. This article will address how to price NFTs profitably, what raises NFT floor prices, how to determine NFT value, and how much to charge for NFTs.

How are prices for NFTs determined?

As Web3 artists embark on their NFT journey, they may regularly ponder the essential topic, "How does one price their artwork?" Alternatively, "what is the best method for selling NFTs?" Although there are no fixed pricing schemes for nonfungible tokens, NFT sellers may opt to sell their tokens on secondary markets at the price listed. Alternatively, they may finish the deal at a price that the buyer is willing to pay, sometimes known as the buyer’s price.

As the designer, you have complete discretion over the optimal NFT pricing method. However, if you set your price too high, you run the chance of never selling that item, and if you choose a price that is too low, it will be more difficult to gradually increase it. Consider the following factors when determining how much to charge for an NFT or how to price your NFT artwork.

Set Your Goal to Define Your NFT Pricing Strategy

Is selling out fast your goal? Is it to stay relevant and become a blue-chip NFT?

Think through your goal before selecting the price to become a treasured artist in the space. It's valuable to say you sold out quickly. However, it's not the only approach to advertising your NFT collection and increasing its worth.

Let's imagine you've sold an NFT collection starting at 1 ETH and are now pricing your next collection. If you want to sell out quickly, maintain your price the same as your original collection. Your series one collection will be more valuable because it's older and original. Thus, greater prices raise your first 50 if your next 50 are similar.

If you add the second series, you can charge more because it demonstrates your job is now worth more. Since it's cheaper, it may affect your initial series. Most collectors advise against discounting or discounting your NFTs since it demonstrates a lack of demand or desire.

Here's another example to help you price your NFTs.

Determine how many pieces you'll release at once. You should up the fee if you plan to make 30 unique, 1:1s. Predetermined pricing works well if you're making 100 identical pieces.

Recognize the many types of costs

Producing and selling NFTs entails a variety of fees, including development costs such as the salary of a skilled 3D artist if an individual must learn how to make nonfungible tokens on their own. Those without a background in software programming may find it advantageous to use a zero-code tokenization platform such as TokenMint.

Other expenses include minting costs that fluctuate with gas prices, marketplace fees for minting or listing nonfungible tokens, selling fees charged by NFT markets, and the cost of marketing nonfungible tokens.

Develop your brand and increase your visibility

The NFT ecosystem is still maturing and has ample space for expansion. As consistency is one of the most important aspects of completion and success, nonfungible token artists must demonstrate enthusiasm and faith in the process.

To earn a reputation in the NFT sector, one must promote their artist's name to the masses using various platforms, like Twitter, Discord, and Telegram, to acquaint them with their artistic path. Moreover, collaborating with other platforms, artists, and businesses in the field of nonfungible tokens may provide you with additional options to sell your work at the appropriate price.

What is the best way to sell an NFT: fixed price or auction?

Most secondary marketplaces in the NFT space offer two alternatives, and some, like foundation, let you use both at the same time. However, it is critical to first find a pricing plan that works for each.

In summary, just as you want to divide your price range between cheap and luxurious, you should also consider setting up bidding. Choosing between NFT fixed price and auction comes down to understanding how they differ and the pros and downsides of each.

Make sales your proof-of-concept in order to boost the floor price

Being motivated by the thought, "If Beeple can sell his Everydays artwork for a staggering $69 million, why couldn't I?" is beneficial. However, overconfidence might be deceiving, as you may not reach the same sales as a competitor. Hence, what causes the NFT floor price to increase? Establish a proof-of-concept by consistent sales in order to increase the floor price of a non-exchange-traded security.

The floor price is the lowest price for NFT collections and is continually updated. During the minting process, the NFT project's founder or developer determines the initial floor price of a nonfungible token. Then, once the minting procedure is complete, the floor price is determined by holders who list their work on a secondary market. Consequently, the floor price of an NFT project increases as its popularity increases. Moreover, proof-of-concept is evidently meant to evaluate the viability of an idea or demonstrate that it will function as anticipated.

1. Fixed Price

Using the 'Buy Now' button on the marketplace, you can purchase without placing a bid or negotiating. Nonetheless, some marketplaces do allow you to send an 'offer' that you can either accept or deny. In this instance, you should utilize this procedure to determine the pricing of your "Affordable" NFTs.

2. Auction

You may allow both collectors and non-collectors to bid on your crypto art. The duration of the auction is 24 hours from the moment the first bid is made. Typically, you set the price of an auctioned piece to be lower than your 'buy now' option because it gives potential buyers the chance to acquire your art at a discount.

Using 'auction' for contributions or 1:1s is a smart pricing technique for obtaining NFT sales because the possibility of a bidding war is significant for these rare items. Depending on which option you choose, you must also choose a starting NFT pricing.

Why NFT Price Can Determine the Success or Failure of Your Project

Not all NFT vendors believe that the price has an effect on the overall success of your project. However, they may be optimizing towards a different goal, and completing a lucrative NFT project isn’t what they are looking to do. When you consider the costs connected with minting, listing, and selling an NFT, you soon understand how vital it is to price correctly.

It also explains why you can’t buy NFTs at a price lower than $300 in most cases since the artist wouldn’t be able to make any money from the transaction since there are so many gas fees.

Overall, take the effort to think through how many pieces of art you’ll sell and what the floor price should be will save you from the hassle it produces in the future if you don’t.


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